The Spanish company will present the innovative product at the international Euroshop fair in Düsseldorf, which recycles polypropylene from fishing tackle, one of the main causes of marine pollution. According to the Greenpeace report, “Ghost gear”, fishermen lose or leave 640,000 tonnes of nets and ropes in the oceans every year, accounting for 27% of the waste that damages the seas and is responsible for a significant death toll in wildlife.
Every Oceanis basket or cart prevents 1.5 metres of rope ending up in the sea, greenhouse gases are reduced by 20% in the manufacturing process and the spanish company will also donate part of the profits to the international NGO, Plastic Change.
This is the first time that a complete set of sustainable retail equipment has been launched. Araven once again marks a milestone in its commitment to the circular economy, recycling and environmental care, which began in 2010 with the ShopRoll Recycled basket.
(Monday, 03 February 2020).- Spain-based firm Araven reinforces its leadership in the design and manufacture of shopping baskets and carts with its innovative Oceanis line, a fantastic new range of products that it will present at the specialised Euroshop fair in February in Düsseldorf. The new range offers its well-known products, ShopRoll and Loop, but they have been made using recycled marine plastic from discarded ropes and fishing gear. These types of equipment account for 27% of waste that pollutes the seas and one of the most dangerous due to “ghost fishing” as they trap fish and other species, so their reuse is helping to improve the marine ecosystem and reduce waste.
From the UN and the European Union to environmental organisations, they all warn of the need for decisive actions against the climatic emergency and the pollution of the planet. Araven has these challenges as an objective throughout its activity and demonstrates this with initiatives like Oceanis, which offers different advantages for the environment, as well as for commercial establishments and their customers.
The most noteworthy feature of the Oceanis range is that every basket and trolley contains 25% recycled plastic from fishing nets and ropes, taking advantage of the fact that all these products are made from polypropylene. Araven buys plastic pellets from specialised companies at European ports, obtained from discarded and damaged nets and converted into a new raw material, ready to be reused.
With this material, Oceanis offers all its compact Loop shopping carts and ShopRoll baskets with wheels, which can be combined according to the needs of any establishment committed to a sustainable retail mode. A comprehensive set of equipment made from recycled products is offered on the market for the very first time. Its origin is also shown in its characteristic green water colour, based on the colour most commonly used for fishing nets, although the product is also offered in black to adapt to the image of every customer.
The design and technical features are identical to everything else in the Araven catalogue. Thus, Oceanis guarantees all advantages of the firm, such as ease of use, innovations to improve the shopping experience, cost savings and the hygienic-sanitary guarantee, added to which is its support to caring for the oceans.
A SEA OF ADVANTAGES FOR THE ENVIRONMENT
An Oceanis basket or cart equates to giving a second life to 1.5m of rope with a thickness of 2cm that would otherwise end up in the sea, threatening fish, turtles and marine mammals and changing their habitats over the 600 years that it would take to decompose.
The use of recycled material also represents a significant saving in the emission of toxic gases into the atmosphere. Every kilogram of pure polypropylene equates to 2.5kg of CO2, which, when recycled, is reduced to 0.3kg: 80% less. The percentage of recycled material in Oceanis products therefore represents a 20% reduction in emissions.
It is also worth highlighting that Araven’s research line is already working on the objective to develop formulas and technologies that can increase the percentage of recycled plastic whilst maintaining the end quality and durability, and therefore make even more progress in its goal to reduce pollution caused by plastic.
In addition to the profits from all Oceanis products going to directly protecting the environment, Araven also donates part of the profits from every sale to the NGO, Plastic Change, a leading organisation in Europe that focuses its efforts on suitably reducing and managing plastic waste, as it is one of the main causes of pollution on earth. The work of Plastic Change includes educational programmes; waste collection activities like World Clean-up Day (which is celebrated worldwide on the third Saturday in September); and promoting European environmental policies.
The defence of the environment posed by this initiative is completed with the actions of Araven in aspects such as energy efficiency and logistics, and this also has an impact on the establishments that use these baskets and trolleys.
This new model of sustainable retail helps businesses to fulfil their Corporate Social Responsibility and, specifically, the goal to “Prevent and reduce marine pollution of all kinds” within the Sustainable Development Goals set by the UN. It also raises awareness among customers whilst improving business image and generating loyalty.
THE THREAT OF PLASTICS AND GHOST FISHING
Araven’s commitment to reuse started in 2010 when it presented the ShopRoll Recycled basket, also manufactured from polypropylene pellets supplied by recovery companies. By offering the specific Oceanis line, the goal is to draw attention to one of the most severe ecological problems in the world today: plastic pollution of the seas and help alleviate one of its main sources.
The preservation of the oceans is essential for human life because plankton produces half of the world’s atmospheric oxygen and also absorbs 25% of CO2 that is emitted, not to mention the uniqueness of their species and habitats and the economic importance of fishing and their natural resources. However, all of the above is at serious risk due to pollution caused by man, and particularly by the plastic that ends up on the seabed.
According to calculations by the European Commission, 8 million tonnes of plastic reach the oceans every year, which is the equivalent of one dump truck every minute, and the damages this causes are estimated at 7.1 billion euros. In 2050, if this trend does not drastically change, the seas will contain, by weight, more plastic than fish.
Plastics prevent photosynthesis, poison wildlife and change the seabeds over long periods of time, as one simple plastic bag takes up to 20 years to decompose and a bottle takes around 500. Reducing this waste is essential and the European Union has set objectives such as that by 2020, the most common waste that washes up on beaches (bottles, cigarette butts, wrappers...) is reduced by 30%.
These single-use plastics represent 49% of all marine waste and are the most cited. The second type of pollutants, representing 27% of the total, are less known and are those recovered by Araven; fishing equipment, which also cause significant problems that are specific to marine life.
The lack of controls and incentives means that fishermen do not worry about recovering the nets that become hooked or get lost, as they see it as a cost in working time and fuel. The fragments of mesh then drift and may join together, causing “ghost fishing” in which all kinds of species become trapped and die of starvation or are eaten by predators and scavengers, which may also become entangled in a continuous vicious cycle.
Likewise, when they drag along the seabeds they damage feeding and breeding areas and also cause maritime safety problems if they get caught in propellers and motors. Whilst the damage of this ghost equipment depends on many factors, cases such as 300 sea turtles dead in a single incident have been discovered, and according to a 2016 study, they affect 45% of threatened species.
Ghost gear is also a long-term problem because its material takes 600 years to decompose. Add to this the colossal amount of 640,000 tonnes of material in the sea every year, which is the equivalent of 50,000 buses. According to data from Greenpeace, in some ocean areas, fishing lines represent up to 85% of the total accumulated waste.
In light of this problem, the UN is currently negotiating a treaty for the protection of oceans and the Global Ghost Gear Initiative has been promoted from different groups, which demands actions against this fishing gear, like those that are already being promoted by Araven.
ARAVEN PROMOTES THE CIRCULAR ECONOMY AND EXCELLENCE
The promotion of recycling and the support of an initiative like the cleaning-up of oceans is part of Araven’s environmental and social commitment as a strategic line of the company. The firm considers the UN 2030 Agenda for Sustainable Development as much as possible in all its work.
The 17 objectives and 169 goals set by the United Nations affect both the states and society as a whole and involve companies taking on issues such as energy, climate action and gender equality, which Araven has been carrying out in its daily activity with different actions to offer products that save on maintenance costs, lengthen their useful life and are recyclable; reduce waste production and energy consumption; improve transport logistics, etc.
Araven wants to be at the forefront of a circular economy model, increasingly driven by political, economic and social instances to respond to current development challenges. Thus, the Aragon-based company shows its vocation to maintain the hallmarks that have defined it since its foundation: excellence, innovation and internationalisation.
The company was founded in 1976 by two entrepreneurs with experience in the industrial world of plastic injection, and since then it has been specialised in the design, manufacture and marketing of products for professionals; with an area dedicated to equipment for carrying shopping in the retail sector, and another to products for preserving and handling food in the hospitality sector; always offering exclusive products to respond to the highest levels of demand.
In the retail area, it offers equipment to all types of stores, from small convenience stores to hypermarkets, which are the result of a complete research process until they are launched on to the market. This involves an investment of up to one million euros in every design, protected by different patents. As an expert in baskets and trolleys for stores, Araven revolutionised the market with the ShopRoll, the first basket with telescopic handle and wheels in the world, and did it again with the Loop, the first compact trolley.
Araven has its head office in Villanueva de Gállego (Zaragoza, Spain) and subsidiaries in the United States and Mexico, with presence in 74 countries across the five continents through a network of around 30 offices; around 71% of its production is sold abroad. Its long career has been recognised with awards including the 9th ADEA Innovation Award, from the Association of Managers and Executives of Aragon; the Export Award from the Chamber of Commerce and Industry of Zaragoza; and the SME Award, given by financial newspaper Expansión and Feria de Madrid.