Euroshop 2020 (the most important three-yearly retail trade fair) is the event chosen by Araven at which to present its new Oceanis line worldwide, which features its renowned ShopRoll and Loop products made from recycled marine plastic from discarded fishing ropes and tackle. This new range of recycled shopping baskets and trolleys, characterised by their mint green colour, marks a new milestone in Araven’s history and the company´s commitment to the circular economy and sustainability.
Every three years the city of Dusseldorf (Germany) turns into the global epicenter of the retail sector when it hosts Euroshop. Spain will be attending the 2020 edition in greater numbers than ever before and with a very clear proposition: to definitively focus on gearing the retail market to the wishes of consumers. Of all the Spanish products to be exhibited, Oceanis will stand out as the first recycled shopping equipment for supermarkets. If everything goes according to plan, more than 113,000 trade visitors will be able to see the advantages of these products first hand.
Araven and the environment
In a context in which the UN, the European Union and a number of environmental organisations have warned us of the need for decisive action in relation to the climate emergency and global pollution, the commitment to providing supermarkets with the option of introducing recycled trolleys is of paramount importance. Araven, like the rest of the retail sector, has already shown on more than one occasion that caring for the planet is part and parcel of its daily activity. Hence, this new family of products is one of the major novelties to be unveiled at the Euroshop specialised trade fair.
The most important aspects of recycled supermarket trolleys
The most characteristic feature of the Oceanis range is that each basket or trolley is made up of 25% recycled plastic from fishing nets and ropes, as they are all made of polypropylene. This material is obtained through various agreements with different European ports and is transformed into plastic pellets, the resulting new raw material for reuse.
Producing these products from recycled marine plastic from discarded fishing ropes and gear is not just another detail: this type of waste accounts for 27% of the rubbish polluting the seas. Furthermore, the urgent lack of controls and incentives means that fishing vessels are not concerned about recovering nets that get tangled up or lost, as this is regarded as a cost in relation to time and fuel. In this way, the rubbish drifts around and causes a problem known as “ghost fishing”: different animals are trapped in the discarded nets and their weight sends the net to the sea floor, the animal then dies and the piece of net once again floats around until it traps even more animals.
Moreover, these nets are dragged along the sea bed, damaging feeding and breeding areas and causing maritime safety problems when they become entangled in propellers and engines. The so-called “phantom nets” are also a long-term problem: they take 600 years to decompose and there are already more than 640,000 tons of them in our oceans.
What does Oceanis achieve?
Euroshop 2020, in addition to enabling us to discover all the functional advantages of recycled trolleys made from fishing nets, will also focus on one of the most serious ecological problems in the world today: the aforementioned plastic pollution of the seas and oceans, which we need to remember are responsible for generating half the oxygen in the atmosphere.
To help rectify the problem, each Oceanis basket or trolley is akin to giving a second life to 1.5 metres of 2-cm thick rope. To this we can add the consequent reduction in atmosphere polluting gases: each kilogram of virgin polypropylene is equivalent to 2.5 kg of CO₂, which in the case of recycling is reduced to 0.3 kg: around 80% less. The percentage of recycled material in Oceanis products thus represents a 20% reduction in emissions.
Euroshop 2020, due to the size of the event itself, has also been selected as the starting point for the Oceanis range for another reason: we at Araven have decided to donate part of the profit from each sale to the NGO Plastic Change, an accredited organisation in Europe dedicated to the responsible management of plastics. The work conducted by Plastic Change includes educational programmes, waste collection activities, such as World Cleanup Day (held worldwide on the third Saturday in September), and the promotion of environmental policies at European level.